Your adventure begins here

  • Always low and competitive prices
  • All new cars
  • Free shuttle service at Keflavik airport
  • 24-hour breakdown service
  • Free cancellation (until 48 hours before pick up)
  • Unlimited mileage/km
  • Free studded winter tires in winter
  • No deposit required

Our Cars, Your Adventure

Reykjavík Rent a Car is a reliable and affordable car rental service for visitors to Reykjavík, Iceland, and offers a wide range of rental cars. We are one of the best options for those looking to rent a vehicle, providing high-performance premium cars, 4x4s, and environmentally friendly cars. Our main focus is making the booking process simple while giving clear and detailed information on our wide range of rental cars, as well as making sure your entire rental car experience in Iceland is flawless.

Our website is very user-friendly, with a simple online booking form that enables customers to book their Iceland car rental in just a few easy steps. We offer simple car pick-up from Keflavik International Airport so that you can collect your vehicle upon arrival, no matter when your flight lands. Our location makes us the best and most convenient Reykjavík car rental company on the market.

Here are some crucial tips for renting a vehicle and driving in Iceland:

  • Drive on the right except for one-lane bridges and streets.
  • Road surfaces will vary from paved tarmac to rough, rocky mountain roads. 
  • Driving off-road is illegal everywhere in Iceland, so stick to the road!
  • You will require a 4x4 rental vehicle if you want to explore Iceland’s Highlands via F-Roads.
  • Stay safe at all times, with your headlights on and seatbelts fastened when driving.
  • Speed limits are low and strict here, written in km/h, with hefty speeding tickets for those that exceed them.

Read Our Reviews

  • * * * * *

    From Tripadvisor:

    First time in Iceland and I read many very negative forum posts about car rental in this country. It was strongly advised not to book any international rent a car companies like Avis, hertz, etc... As many people got charged for damages to the car after getting back to their countries and no possibility to make any claims.
    So I was a bit afraid about car rental in Iceland.
    I decided to follow the forums recommendation and I picked up Reykjavik rent a car because it was a local company, and it was definitely cheap.
    I've rented a Suzuki Jimmy for 7 days. The car was clean, 47000kms mileage, very good condition.
    The staff was very friendly and helped me sorting out an issue from my side during the booking process.
    They explained me their company policy towards damages and vehicle return.
    It was very clear and I have appreciated a lot that they trust customers. No car inspection at checkout!
    I strongly recommend using RRC because of their very competitive prices and their customer-trust policy!
    Will definitely rent again with them next time I come to Iceland

    Renter from France

    Rented Suzuki Jimny

  • * * * * *

    We ordered Toyota Rav4 4 wd/Auto, but were offered to take Ford Kuga with a mileage of 4000 km. It was very easy to book the car on-line. It took us just a few minutes to take it at the airport. The staff member was very friendly. After we were done with the documents, we had a nice chat about the places that we could visit. We opted for the full insurance coverage and never saw any problem. When we drove back to the airport, it took us less than five minutes to return the car. We'll definitely recommend this company to whoever is planning to rent a car in Iceland.

    Renter from Russia

    Rented Toyota Rav4 4wd

  • * * * * *

    Very pleasant staff at collection and drop off. No hard sell on the extra insurance. Car was ready for collection and parked straight outside the office. Easy to book and very helpful communication before booking.
    Really impressed with website information and leaflet on driving in Iceland. Even more impressed with the daily e-mails of road closures and weather coditions and forecasts.
    One of my best car rental experiences - highly recommended.

    Renter from United Kingdom

    Rented Ford Kuga

  • * * * * *

    Best rental car company ever!
    They sent e-mail notifications for snow storm or bad driving condition. It's really help for our trip!

    Renter from Taiwan

    Rented Subaru Forester 4wd or similar

  • * * * * *

    The service and the car rental were both excellent

    Renter from United States

    Rented Dacia Dokker Passenger