Your adventure begins here

  • Always low and competitive prices
  • All new cars
  • Free shuttle service at Keflavik airport
  • 24-hour breakdown service
  • Free cancellation (until 48 hours before pick up)
  • Unlimited mileage/km
  • Free studded winter tires in winter
  • No deposit required

Our Cars, Your Adventure

Reykjavík Rent a Car is a reliable and affordable car rental service for visitors to Reykjavík, Iceland, and offers a wide range of rental cars. We are one of the best options for those looking to rent a vehicle, providing high-performance premium cars, 4x4s, and environmentally friendly cars. Our main focus is making the booking process simple while giving clear and detailed information on our wide range of rental cars, as well as making sure your entire rental car experience in Iceland is flawless.

Our website is very user-friendly, with a simple online booking form that enables customers to book their Iceland car rental in just a few easy steps. We offer simple car pick-up from Keflavik International Airport so that you can collect your vehicle upon arrival, no matter when your flight lands. Our location makes us the best and most convenient Reykjavík car rental company on the market.

Here are some crucial tips for renting a vehicle and driving in Iceland:

  • Drive on the right except for one-lane bridges and streets.
  • Road surfaces will vary from paved tarmac to rough, rocky mountain roads. 
  • Driving off-road is illegal everywhere in Iceland, so stick to the road!
  • You will require a 4x4 rental vehicle if you want to explore Iceland’s Highlands via F-Roads.
  • Stay safe at all times, with your headlights on and seatbelts fastened when driving.
  • Speed limits are low and strict here, written in km/h, with hefty speeding tickets for those that exceed them.

Read Our Reviews

  • * * * *

    Happy with the Land Rover Discovery to explore some parts of Iceland. The size of the car and the standard features (CC for example) were just perfect for us. Some improvements from customer experience point of view. When I arrived at the rental company (which was not easy to find in the first place) the hosts even didn't take time to say hi or so. Just waiting and waiting and finally some-one was ready to talk to me. Just sitting at his chair behind the counter. Maybe provide some direction for people arriving on the airport for where to go to pickup the car. Also some staff/host communication training might help. The staff is not unfriendly though, I also had a nice chat with one of them. It's more the first impression. Hope the feedback helps.

    I would recommend Reykjavik Rent a Car to others. Price/Value was good.

    Renter from Netherlands

    Rented Land Rover Discovery Sport

  • * * * * *

    From Tripadvisor:

    I have used this company three times. I have just booked for a fourth. I travel and hire cars a lot and NOWHERE in the world have a received such a good service. I emailed them yesterday with an email enquiry - this was a Sunday night and within an hour they had replied. Their cars are new, spotlessly maintained and they deliver on time and there is never any hassle. One year I had an unusual set of circumstances regarding pick-up and they worked hard to ensure everything ran smoothly. If you email you get a reply from someone who makes you feel like a valued customer.

    Renter from USA

    Rented Subaru

  • * * * * *

    Hello .. I work here in Iceland and it is time to go home and took advantage of the beautiful summer weather we go to see the north of the island .. and it was amazing .. it was totally worth the whole trip and time spent here .. the island is a country with unique landscapes in the world that cuts your breath.

    Renter from Romania

    Rented VW Up

  • * * * * *

    From Google reviews:

    Very nice car rental company and professional service. Car rented was in perfect condition! You got mails from office during your trip regarding road condition which is really important to know when you drive in Iceland. Thank you for all!

    Renter from Indonesia

    Rented Hyundai Tucson

  • * * * * *

    Effective service. We rented twice. The second time just for a day and last minute. They found a car and got a discount considering we were already their client.

    Renter from Canada

    Rented Ford Kuga